Proving the Business Case for the Internet of Things

Telefónica helps start-ups tackle IoT and blockchain

Steve Rogerson
June 10, 2020

Spanish telco Telefónica is helping start-ups and SMEs in Germany, Spain and the UK accelerate their business development through IoT, blockchain, big data and artificial intelligence (AI).
The Telefónica Activation Programme is an initiative aimed at start-ups and SMEs to give them the opportunity to get to know and take advantage of Telefónica's different platforms in each of these technologies free of charge for a period of six months.
In addition, the start-ups can opt to carry out a pilot with Telefónica and its corporate customer portfolio, as well as being analysed to assess an investment opportunity by Wayra.
“Collaboration is more important than ever, which is why at Connected Open Innovation we want to help start-ups scale by giving them access to our technology platforms through the use of APIs, which are free, agile and simple,” said Irene Gómez, director of Connected Open Innovation at Telefónica.
Those companies accepted in the IoT category will benefit from six months of free IoT connectivity, with access to Kite, an IoT connectivity platform developed by Telefónica, which will allow the start-ups to manage their technology in an integrated manner. Moreover, by requesting LPWA connectivity, they will also receive an IoT module and access to the Thinx laboratories in Madrid and Barcelona, where they will be able to perform prototypes and even tests in a real environment, saving time and optimising the investment.
With the blockchain welcome pack, the start-ups will be able to enjoy unlimited access for the duration of the programme to the TrustOS modules, a platform that makes it easy for companies to incorporate the benefits of immutability and transparency inherent to the technology into their value proposition. Thanks to this hybrid developed by Telefónica combining public and private networks, companies will be able to benefit simultaneously from the transparency and confidence of public networks, guaranteeing the performance and scalability necessary for business operations.
Finally, as far as big data and AI technology is concerned, they will have access to the Luca suite, an in-house developed platform that lets users automate data processing in minutes, integrating machine-learning capabilities in an easy and intuitive way. In this way, without prior knowledge of automatic learning, it is possible to make predictions that increase business opportunities.
Throughout the experience, a team of Telefónica experts will provide personalised support adapted to the needs of each start-up, as well as additional training and networking services to get the most out of the programme.