Proving the Business Case for the Internet of Things

Satellite IoT Comes Out of its Niche

30 June, 2016 | 11:00 AM EST | (New York, GMT- 04:00)                  


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It’s becoming easier than ever to integrate higher-end satellite connectivity with cellular and other technologies, and in doing so, to instantly increase the footprint and reliability of your connectivity solution many fold. At the same time, new service offerings not only allow for improved data analytics, but also bring service prices down. Some analysts predict that the number of satellite-based connections for IoT will increase by 80% between 2016 and 2023. Here is how satellite can help your business.


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Robin Duke-Woolley
Founder & CEO, Beecham Research
Robin has over 35 years experience in the telecom/IT industry. Firstly in commercial roles covering Marketing Management, Sales Management and General Management in international technology vendor companies. Secondly in market analysis/consulting roles. He has been researching the M2M/IOT market for over a decade, since 2001, and is an internationally recognized thought leader in this area.


Ms. Sue Rutherford, ABC
Vice President of Marketing, Orbcomm

As the Vice President of Marketing for ORBCOMM, Ms. Rutherford is responsible for advancing the strategic direction of ORBCOMM marketing and its leading M2M/IoT solutions. Ms. Rutherford has more than two decades of global technology marketing and business development expertise in the telecommunications, software, semiconductor, SaaS and industrial automation industries and has led a number of multifunctional teams, working to increase constituency awareness and build market presence, customer footprint and strategic business value. Prior to ORBCOMM, Ms. Rutherford was the Vice President of Marketing at SkyWave. She has also held senior marketing management positions with Protus, SpotWave Wireless, CrossKeys, MOSAID, Lumonics GSI, and Mitel driving into new markets and transitioning their businesses. An accredited member of the International Association of Business Communicators (IABC), and Past President of IABC Ottawa, Ms. Rutherford is also a published author and speaker at industry and marketing conferences.