Proving the Business Case for the Internet of Things

Smart belt from Samsung spin-off to keep check on waistlines

Steve Rogerson
October 11, 2016

A Samsung spin-off has raised $72,684 from 630 backers on Kickstarter to bring to market a smart belt that monitors users' waistline, number of steps taken and number of hours spent seated.
The South Korean company and its product are called Welt, from “wellness belt”, and the company is part of the government’s K-ICT Born2Global Centre, a major agency under the Ministry of Science, ICT & Future Planning.
The smart fashion belt is a wearable health care device that measures and helps users manage health indicators based on the abdominal area. It can be used in place of regular belts, and is able to take and save measurements. Also, it encourages users to embrace healthy habits while keeping in style.
To help users avoid metabolic risks factors, custom messages to manage these risks are given through an app via Bluetooth 4.1. Also, its elegant design makes it look just like a regular, leather belt. The battery is rechargeable and can stand up to more than 20 days with just one charge, using a micro USB charger.
Welt focuses on waist circumference as a significant health indicator. An increase in waist circumference raises risks of metabolic syndrome.
Welt sends its collected data to an app that analyses and shows the information in a simple way as in traffic lights. Moreover, the app service provides a range of personalised healthcare and weight management plans by adjusting exercise goals automatically. Ultimately it helps its wearer embrace healthy habits. These data can then be provided to medical institutions when users receive health check-ups.
The company has already made business partnership plans with some medical institutions.
"Welt is not just a belt simply measuring waist size, steps, sitting time, overeating, but it is rather a wellness healthcare device which can substantially improve the wearer's health with his or her own data," said Sean Kang, CEO of Welt. "We are expecting to work with healthcare professional groups for joint research and collaborative services using the accumulated data."  
Over the summer, Welt displayed the product at the IFA conference in Germany. The belt is slated to enter mass production in December 2016.