Proving the Business Case for the Internet of Things

Inrix and Canonical provide traffic and parking intelligence

Steve Rogerson
February 11, 2015

Washington-based Inrix, a provider of transportation information, analytics and driver services for connected cars and smart cities worldwide, is partnering with Isle of Man-based open source software company Canonical to provide traffic, incident and parking intelligence for the world's first Ubuntu smartphone, BQ's Aquaris E4.5, which was announced this month.
 
"Smartphones are a vital source of information for drivers and this partnership provides Ubuntu users with access to real-time traffic alerts direct from the home screen," said Scott Sedlik, general manager for Emea at Inrix. "Drivers need to stay up-to-date with developments on their routes and in the local area. By providing incident updates, parking location and availability information and live feeds from traffic cameras, Inrix data put Ubuntu users in the driving seat, saving them fuel, time and frustration."
 
Canonical's Scopes system lets users access information direct from the home screen, with the NearBy Scope making information about local amenities and important information on the user's vicinity accessible. The handset will feature Inrix's traffic intelligence, providing users with information such as incident alerts that tell users what to expect on the road ahead, including details about the incident and its expected impact, ensuring they always know the quickest route to their destination.
 
Users will have access to real-time static images         and video feeds where available from local traffic cameras along major roadways, providing them with visibility and insight into traffic conditions on the road ahead. There will also be parking location, information and availability data.
 
"Ubuntu presents users with an entirely different way to engage with their devices,” said Cristian Parrino, VP for mobile at Canonical. “Our mobile story moves beyond apps and the app icon grid. Scopes are an entirely new user experience that brings the content you want direct to the home screen, making key information much more accessible. Our partnership with Inrix will provide Ubuntu users with real-time traffic, incident and parking intelligence, made more accessible than ever before." 
 
The elements of the NearBy Scope were built on Inrix's MDK mobile development kit, which provides partners with access to real-time traffic speeds on maps, alerts to accidents, construction, road closures, events and other incidents and calculates travel times and ETAs in traffic. The MDK lets developers build services using Inrix data, enabling companies to create their own native proprietary apps.