Proving the Business Case for the Internet of Things

DB Schenker adds Magic touch to backbone

Steve Rogerson
August 1, 2017

Logistics provider DB Schenker has implemented the XPI platform from Magic Software Enterprises to add machine learning into the backbone of its integrated sales and logistics service.
It provides digital services supporting all stages of online businesses including distribution, order and payment administration, accounting, goods shipment, returns management, repair and customer service to small-to-medium sized organisations.
"To be fast on the market with solutions is, from our point of view, a key asset that we have been able to implement with Magic technology," said René Gutschi, head of netlivery at Schenker.
To streamline business processes, it seamlessly connected web shop, ERP, warehouse, transport and return management software using Soap technology and several databases. The German logistics company can now quickly get its customers up and running, including logistics and supply chain services within only four weeks.
Time-consuming administrative tasks in the back office were significantly reduced, full visibility into purchase decision-making process was made possible, while it provided a machine learning method and offered omni-channel marketing to enhance customer engagement.
"Magic is proud to have been instrumental in helping DB Schenker realise the goal of implementing a one-stop shop ecommerce solution," said Stephan Romeder, general manager of Israel-based Magic Software Enterprises. "We are glad that DB Schenker trusted us with this project and that, once again, we were able to show that the Magic XPI code-free, visual approach and easy-to-use connectivity with its high productivity and reliability makes integration fast and cost-effective."