Proving the Business Case for the Internet of Things

Opower to provide customer engagement platform for Hong Kong utility

Iain Morris
November 18, 2014

Cloud software company Opower says it has helped utility CLP Power Hong Kong with the rollout of a new customer engagement platform for 2.1 million residential energy customers.

The platform is designed to help CLP Power customers access personalized data about energy usage and also receive recommendations on how to realize energy savings through a dedicated web portal called Eco Optimizer 2.0.

The tie-up builds on a previous arrangement between the two companies, with CLP Power using Opower’s platform to provide a Home Energy Reports service to about 56,000 customers in July.

From November onwards, says Opower (Arlington, VA, USA), all of CLP Power’s residential customers will be able to access personalized energy reports online – in both Chinese and English – using Eco Optimizer 2.0.

Customers will also be able to subscribe to receive bi-monthly Home Energy Reports in online format.

Opower says its web service will instruct customers on ways to reduce energy usage and save money on electricity bills, showing them how their consumption compared with that of an average home.

The technology draws on behavioral science research to compare household bills with previous bills and explain possible reasons for differences between them.

“Across Asia, there is a significant opportunity to help utilities tackle challenges in the energy sector and build better customer relationships,” said Dan Yates, chief executive of Opower. “Opower’s platform combines sophisticated proprietary big data analytics, software design and behavioral science to provide better service and information to customers.”

Opower now claims to work with more than 95 utility partners and serve more than 50 million homes and businesses worldwide.

The platform it has developed analyzes more than 300 billion meter reads to deliver its services, and has created enough energy savings through behavior change to power all the homes in a city of one million people for a year, the company claims.
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