Proving the Business Case for the Internet of Things

Butterfly augmented reality boosts ultrasound imaging

Steve Rogerson
April 17, 2018



Connecticut-based Butterfly Network has developed augmented reality telemedicine technology on Butterly iQ, a whole-body ultrasound imager.
 
Butterfly iQ is a personal ultrasound device and sells for less than $2000. Using the firm’s tele-guidance technology, an ultrasound expert can remotely guide any user to acquire even the most challenging ultrasound scans, bringing medical expertise to wherever it’s needed most.
 
Only a fraction of the 40 million healthcare workers worldwide have the expertise to capture and interpret ultrasound images. This should expand their reach and facilitate early diagnosis and preventive medicine.
 
“This is an important step in fulfilling the promise of bringing ultrasound to the millions that do not have access to this essential medical technology,” said Butterfly founder Jonathan Rothberg. “I set out to democratise ultrasound imaging as I did with DNA sequencing. Two-thirds of the world has no access to medical imaging and, even in the developed world, expense and lack of expertise limit its accessibility. We solved the expense hurdle with the Butterfly iQ and now, with Butterfly tele-guidance technology, we are providing a unique approach to solving the expertise shortage.”
 
Butterfly conquered the problem of affordability of ultrasound systems by leveraging semiconductor technology and replacing the piezoelectric crystals with the world’s first commercial ultrasound-on-a-chip. Butterfly iQ received FDA clearance for 13 indications, the broadest ever for a single ultrasound probe, making it the only whole-body ultrasound imager.
 
It is also the first personal ultrasound device, paving the way for all healthcare professionals to have a window into the body.
 
Butterfly tele-guidance is available for investigational and educational use only.
 
Using a full-stack engineering approach combining hardware and software, Butterfly introduced the era of personal ultrasound with iQ. Uniting transducer-on-CMOS technology with AI and the cloud, iQ brings consumer-level ease of use and affordable imaging to millions of healthcare practitioners without access.
 
Butterfly has offices in New York, Palo Alto and Guilford, Connecticut, and is a member of the 4Catalyzer life sciences incubator, founded by Rothberg.